In my previous post I introduced the concept of Community Choice Energy (CCE) business model and how cities and local governments in California are gaining momentum in leading the way towards sustainable energy transition at the local level.
There is definitely an interesting situation. Contrary to what the federal government is doing, California is moving forward with an increasing amount of renewable energy added to its portfolio standard, and doubling its energy efficiency goals. According to data collected by Bloomberg, a significant part of the U.S. growth can be tracked to California laws promoting clean energy. Indeed, ‘California clean energy companies reported annual revenue growth of 26 percent and they turned more revenue into profit with an average gross margin of 46 percent’.
In this suitable window, CCE model is gaining momentum by creating a domino effect. With eight operational CCEs, eight emerging CCEs, and more than twenty cities and counties currently exploring this opportunity, the CCE model is booming all around California.